Shallow water black out in its most simple term is the loss of consciousness from extended breath holding. In competitive swimming athletes are at high risk especially when doing repeated sets where they are pushing […]

In 2009 Kids Alive launched the ‘Living with water’ DVD for new parents. The DVD which is still delivered to new parents today via the new mothers Bounty Bag has been distributed free of charge […]

Laurie bought his granddaughters Evie 6 and Harper 2.5 years to Melbourne Saturday to demonstrate vital swimming and water safety techniques to more than 100 AUSTSWIM teachers. The swimming teachers were able to observe learn […]

Health Minister Peter Dutton is serious on drowning prevention and is teaming up with Laurie Lawrence’s Kids Alive – do the five program to combat the problem. 31 children under the age of 5, drowned […]

 On behalf of Poolwerx and Kids Alive, we’re inviting you to help celebrate the start of the swimming season with National Learn to Swim Week 2014 (September 29 – October 3, 2014). What is National […]

Laurie and Kids Alive have had a long and productive association with Australian design and manufacturing company D&D Technologies. The Sydney-based family company invented the MagnaLatch® Child Safety Gate Latch in the 1990s, and now […]

VORGEE HAVE CREATED A SWIMMING GOGGLE FOR CHILDREN AS YOUNG AS 18-MONTHS-OLD, ALONG WITH VALUABLE WATER SAFETY MESSAGES IN A BID TO KEEP “KIDS ALIVE” THIS SUMMER. The “Starfish” goggle has been manufactured and designed by […]

Former Australian swimming coach and water safety ambassador Laurie Lawrence is joining forces with national pool and spa care franchise Poolwerx in an effort to improve pool safety education and prevent preschool drownings. The school […]