Welcome to the Swim Into Summer with Kids Alive Hub!
Thank you for being part of Swim Into Summer with Kids Alive.
Your support helps more families build vital water safety skills, confidence and a love of swimming — giving young children a stronger start to a safer summer.
Help More Families Start Swimming Before Summer
Swim Into Summer gives swim schools a simple way to connect with families, promote the importance of learning to swim early, and help more young children build confidence and essential water safety skills before summer.
Running from 28 September to 2 October 2026, participating swim schools can use the campaign to encourage new enrolments, engage existing families and reinforce the skills children are already developing in lessons. Schools can also run their own Swim Into Summer activities, including free introductory lessons, intensive programs, open days or parent information sessions.
By combining professional swim instruction with accessible online learning, Swim Into Summer helps families take that important first step towards stronger swimming skills, greater confidence and safer experiences around water.
Join Swim Into Summer and help more children head into summer ready to swim, learn and enjoy the water safely.
As part of this initiative, we've prepared a comprehensive toolkit to support your efforts. Download the Support Kit PDF for the full campaign rollout instructions, it also includes all written support material like newsletters, blogs, invites etc. You can customise any of the written material by copying the content into your own document and personalising it.
You can simply click on the buttons below and download the item direct to your computer.
Here's what's included:
Other range of assets to enhance your campaign events and activities can be found throughout the kids alive site: Kids Alive music for playing at events, Kids Alive YouTube videos for display screens or sharing on social media, resources for Learn to Dance, Story Time With Famous Friends, Story Time With Laurie, Evie, and Harper, Yoga, and Puppet Shows, along with engaging cartoon animations.
We believe that together, we can make a significant impact on water safety education and empower families to enjoy the water safely. Thank you for joining us on this journey to save lives and promote the joy of swimming.